Interbrand's annual report assigns a dollar value to each brand based on financial performance, brand strength etc. The report marked Apple as the biggest riser in its 100-brand report with its value rising 58% year on year to $33.5bn.
Apple displaced Nokia to 14th position and become the only newcomer to the top 10.
Google maintained fourth place. Its value soared 27% to $55bn.
It is the first time in the 12 years the report has showed that Apple has made the top 10.
Congrats, Apple! We are looking forward to iPhone 5 in a few hours. The Internet is full of rumors about it!
Apple displaced Nokia to 14th position and become the only newcomer to the top 10.
Google maintained fourth place. Its value soared 27% to $55bn.
It is the first time in the 12 years the report has showed that Apple has made the top 10.
Congrats, Apple! We are looking forward to iPhone 5 in a few hours. The Internet is full of rumors about it!
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